Author

Yves Brunner

Founder · Strategy & Clients

Yves has been in online marketing since 2006 — back when "SEO" was a foreign word to most people and Google AdWords had just left beta. Over many years he ranked his own web projects — more than 100 sites, from niche magazines to comparison portals — while looking after selected clients by referral on the side. Most recently he spent several years as Head of SEO at an e-commerce agency. The result: broad hands-on knowledge across almost every discipline of online marketing — from SEO and analytics to CRO and content.

"A good plan beats ten tactics. And a plan that truly fits the client beats any clever framework."